PACKAGE DESIGN BRIEF:

DESIGNER
Shaylee Hoellein

PRIMAL NUT MIX

SPECIFICATIONS
8.5 x 8” boxes, one that is 2 inches thick and one that is 4 inches thick for two different order sizes: 1 lb. and 2 lbs.

SENDER
“Primal” Nut Co.

AUDIENCE
Anyone interested in eating clean foods and living a healthy lifestyle

MESSAGE
Primal is an all-natural nut mix. Gluten free, dairy free, soy free, non-GMO, vegan and Paleo friendly and sweetened with natural honey instead of processed and/or artificial sugars.

COMMUNICATION OBJECTIVE
The package will communicate that the product inside is clean, natural and simple. It will also communicate product ingredients, nutrition facts and quantity.

PRODUCT INFO
Contains unsweetened dried apples, olive oil, honey, cinnamon, ground flaxseed, unsweetened coconut, pumpkin seeds, sunflower seeds, brazil nuts, walnuts, hazelnuts and almonds.




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